Interview with Asuka Saito

Winner of Jewelry Design Awards

Award Winning Designer Asuka Saito shares insights


Interview with Asuka Saito at Sunday 8th of January 2017:

DL: Could you please tell us a bit about your design background and education?
AS : I learned knowledge, standards, and education in gems and jewelry, and obtained qualifications from Gemological Institute of America (G.I.A) And I completed some courses for jewelry making skills at REVERE academy of jewelry arts.

DL: What motivates you to design in general, why did you become a designer?
AS : The most thing motivates me to design is loving designing. It is really fun to see the work finished when I start to design from zero.

DL: What do you design, what type of designs do you wish to design more of?
AS : I design unique jewelry inspired by forms and colors found in nature with a symbol of beauty through the ages. Medium I work with mostly is Swarovski crystal, pearls, and natural stones.

DL: What is the value of good design? Why should everyone invest in good design?
AS : I think good design improves quality of life. It is not just about the aesthetic improvement of our environment – it is as much about improved quality of life, equality of opportunity and economic growth.

DL: What would you design and who would you design for if you had the time?
AS : If I had the time, I would become a confectioner. I love cake decorating, and love to see everybody happy when they meet that cake I designed.

DL: How do you define design, what is design for you?
AS : For me, design is how we communicate what an object does, or its function, through its shape or form.

DL: What’s your next design project, what should we expect from you in future?
AS : My next step is to make traditional technology and techniques correspond and beyond cultures more with current lifestyles.

DL: When you were a little child, was it obvious that you would become a great designer?
AS : I was good with my hands and liked creating something, loved colors, and had a luxuriant imagination when I was a kid. I wanted to express my idea, values, and imagination in design.